I’d argue that this is writer/director William Castle’s magnum opus, not so much for the quality of the movie itself as for the gimmick Castle used to promote it: a joy-buzzer-like machine called Percepto that was installed in selected theater seats and triggered at appropriate moments (you can probably recognize them when you watch the tape). Percepto aside, the general production values are plenty cheesy and campy, but there’s also a nugget of original drama to be found in the tale of a pathologist who discovers a big rubber centipede called “the tingler” that grows in our spines when we’re terrified and can only be subdued by screaming. Vincent Price turns in a vintage performance as the scientist wrestling with the ethics of performing experiments involving human fear. Worth seeing
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